So, you’ve already hired a client account manager (or 2 or 3) - GREAT START! AND now you’re wondering whether it’s time to pull the trigger on hiring another superstar account manager?
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We are often asked, should I invest more in training my account manager or hire someone else? It can be a tough decision - as we all know how important it is to have someone you can trust to look after your clients.
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We're here to give you a peek behind the curtain on what the typical pain points are that agency owners are experiencing when it's time to bring on a Client Account Manager (and when it's not quite time yet).
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Meet Ryan Pullano—a professional DJ (!) turned digital marketer. As an entrepreneur, he combined his love of marketing and computers to build a successful agency that's now focusing on the Medspa space.
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When we talk about the life of a Client Account Manager, there's a lot that goes into this role. Not only are CAMs client-facing and in-charge of client relationships, there's a ton of other Project Management facets and operational pieces that go into the role that can sometimes be overlooked.
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It's time to put your client manaement on autopilot. All the systems and templates in the world are worthless if they don’t automate the next steps for your team—ours do.
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We meet with agency owners 👏🏾every 👏🏽single 👏🏻day but we figured, why not share our story of how we've grown DOT & Company to where we are today?
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We're the QUEENS of time management, especially as fractional account managers. We work inside multiple agencies at once, so we need to ensure our schedules are nailed down, our to-do lists are hyper-organized, and we're being the most efficient account manager we can be.
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When we meet with agency owners, this is the biggest thing they say: "I need someone to take over my client communications, but I feel like I can't give that up"
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CAM School — Client Account Manager School — is a comprehensive training program for your in-house Client Account Managers to fast-track their understanding of the digital marketing industry, campaigns, and how to make (and keep) your clients happy.
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Here at DOT & Company, we are all about the perfect match! And that's a two-way street. If you aren't the perfect match, we will let you know. If you're doing THIS, you don't need to hire us; but don't worry, we help figure out what you really need.
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In a remote world, agency efficiency is necessary. In a perfect world, your clients would be fully supported, timelines are always met and your team is thriving. And the icing on the cake? It's all done in a fraction of the time.
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Alex is the Founder and CEO of Partnerhub: The ONLY purpose-built hub for digital agencies and tech solutions to find one another, align and grow together.
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What you really need to understand before bringing an account manager is what goals you have around this role. Eg. if you are currently the agency owner and you are drowning in all the client emails and client meetings, well then your situation looks different than an agency that has five account managers and they simply need more help.
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Meet the money man, Chris Hervochon: CPA, CVA and founder of the Better Way CPA, an accounting firm that serves marketing agencies and creative professionals—you know, those of us who like to outsource those left-brain financials so we can stick to our right-brain zone of creative genius.
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We’ve all been there: You’ve signed a client with a specific scope of work—but the client is trying to squeeze *a little bit* more out of you. At first, you say yes because it’s just a bit, right?
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Meet the man with over 650,000 YouTube views, 180 podcast episodes, and 100 five-star Apple ratings: Mark Savant. He’s the host of The After Hours Entrepreneur podcast and he’s our guest on this episode of The Happy Clients Podcast.
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So, you’re *finally* ready to hire an account manager for your agency, but you have no idea how much time you’ll need from them—20 hours a month? 20 hours a week? Who knows. (Just kidding, we do).
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Written communication is a basic (but very important) aspect of being a strong client manager. But, often it's hard to teach someone, especially if they come to your agency with old habits!
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