How To Ensure Your Account Managers Are Efficient
How To Ensure Your Account Managers Are Efficient
When we talk about the life of a Client Account Manager, there's a lot that goes into this role. Not only are CAMs client-facing and in-charge of client relationships, there's a ton of other Project Management facets and operational pieces that go into the role that can sometimes be overlooked. Most importantly, though, we need our team to be efficient (like, really efficient).
The benefits of a strong, efficient Client Account Manager are endless— but you already know what they are:
Greater productivity and efficiency.
Less stress.
Happier clients.
We like to call ourselves: The glue between the digital marketing agency and their clients, and our goal is to ensure clients are happy, and the team has what they need, and nothing falls through the cracks.
Here are some things that Account Managers should be tracking on a daily or weekly basis to improve efficiency:
Time tracking
Client retention
Speed of communication
Client happiness
In this episode, we give you the exact formula to ensure your Account Manager(s) are efficient inside your agency.
Like this episode? Here are more episodes on efficiency:
✓ Help! Should I Hire Full-Time or Contracted Account Manager?
✓ 12. The Importance of Having SOP's In Your Agency This Year
Cheers to happy clients,
Taylor