If You’re Not Giving Your Clients Gifts, Here’s Why You Should
With the Holidays just around the corner, we hear a lot of people buzzing about what to give their clients.
But in our opinion, this should be a part of your overall marketing strategy and budget for the year! 🎁
Now, stick with us...
We did a previous episode on gifting, where we walk through different options (watch this episode here), but in today's episode, we're talking about the strategy of gifting.
As an agency, our clients are trusting us to help build their businesses, but we also want to build a deep relationship with them.
Sending thoughtful, personal gifts to your clients could be the difference between months or even years of continued relationships
Here's how we set up our gifting strategy:
Each of our team members has a quarterly budget;
They are taught to listen for thoughtful gifts;
We follow up to make sure gifts ARE being sent, to keep our team accountable.
Plus, sending gifts makes everyone feel good, and who doesn't want that? See some of the kind messages we've received from our clients!
Cheers to happy clients,
Taylor