Why Hiring an Account Manager Can Make 2024 Your Most Successful Year Yet
We cannot believe it either — quarter one of 2024 is almost over. We hope you knocked out every single one of your quarterly goals. For all of you digital marketing agency owners, we know your upcoming checklist still looks robust and ambitious. We love to see it!
What if we told you we have the solution of the year — you can finally focus on growing the business instead of being in your business. How? With the best-kept agency secret: hire an experienced, expert Client Account Manager.
Buckle up — there is still time to make 2024 your most successful year yet, and we're about to spill all the tea.
The Impactful Role of a Client Account Manager in Digital Marketing Agencies
Time to Scale Your Company
We totally get it — you started an agency to share your expertise! Of course, you want to scale, and that prospect pipeline is filling up! Wearing the hats of the sales team, implementer, project manager, accountant, and primary client contact is starting to feel like too much. We are here to remind you that you can't do it all, and now you don't have to!
With a Client Account Manager, you can trust them to own client communication, meetings, task delegation, and more! We know passing on clients to someone other than yourself can be scary.
You have built invaluable relationships. Lucky you, a Client Account Manager's specialty is building, maintaining, and even repairing existing and new partnerships. Working with the internal team, account managers know how to be a strategic asset while adding client value throughout the engagement and creating a positive impact across the organization.
Time to Be Relieved of Project Management
No more worrying about projects, questions, or deliverables "falling through the cracks." Account Managers are a seamless force to get projects started, executed, and passed on to the client on time. The role not only holds the responsibility to see projects through, but they also can share important information, assets, or expectations in an approachable and digestible format with clients.
Because the Client Account Manager is closely related to the client and their needs, they know how to anticipate questions or concerns. They monitor deadlines and timelines to ensure tasks are on track. Handling client communication and internal questions makes everyone aligned throughout the process.
Project management is a job in and of itself. Step away and give yourself support on the internal and external sides to create a seamless and efficient workflow for everyone!
Time to Enhance Client Experience
You've set up processes, systems, and operations. All of it works well, but you feel like enhancements are needed as the industry evolves. As a network of professional Client Account Managers, we advocate that the client experience always has room to improve.
Not to mention, this is one of our favorite parts of the job! We understand that creating memorable and long-lasting impressions turns into happy clients, increased revenue, and an ever-growing business!
Bonus: Time to Book that Vacation
Owning your business is supposed to come with perks, right? You can leave your team and clients in the hands of a Client Account Manager without the stress! Imagine walking away from your computer knowing you can trust that projects are moving, clients are taken care of, and team members have what they need! You can take a breather or spend dedicated time expanding the business. Go ahead — lounge on the beach, sign up for that workshop or spend time with friends and family. We've got you covered!
Time to Hire a Client Account Manager
The DOT process ensures that our Client Account Managers are well-versed in the digital marketing industry with agency experience. Free yourself of hours of training! They will jump in with a willing and enthusiastic attitude, ready to take on clients. They have a keen awareness of finding gaps with the knowledge of how to enhance or fix them. You can spend more time on sales and business by hiring a Client Account Manager to come in and help improve internal operations, update templates and standardized operating procedures, or implement project management platforms.
What do you have to lose? We have a Client Account Manager waiting for you. Let's connect on how we can help you make 2024 your best year yet!